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CONCEPT
To supply small and medium size businesses with a complete range of office products, machines, furniture and services in modern looking and attractive stores with clean, bright and uncluttered colors and designs or on OFFICE 1 websites that provide customers with many innovative features to make shopping on line quick, easy and economical. Whether by telemarketing, direct mail or E-commerce- OFFICE 1 provides a convenient and low cost source of office products delivered to businesses at their doorstep.
OFFICE 1 offers two distinct models in any given country:
RETAIL MASTER FRANCHISE MODEL:
A master franchisee is appointed and launches a first store to serve as a model for sub-franchising. The master franchisee also opens a warehouse for stocking products for delivery to customers and sub-franchisees and creates a network of franchise stores. The appointed Office 1 sub-franchisee sells from an attractive and centrally located stationery store which he opens with the training and support of the master franchisee and which serves as a mini delivery center in a given territory.
JOINT VENTURE e-COMMERCE MODEL:
In more developed markets, Joint Venture Partners are appointed. The JV partner is trained in all aspects of managing a successful Ecommerce operation and launches the OFFICE 1 e-Shop platform to sell exclusively on the web.
A logistics supplier is appointed to handle customers’ orders so that there is no need for the JV partner to stock or deliver merchandise and little capital is needed. Later e-Franchisees or Associates are appointed to sell office products to friends and customers on their social network utilizing the OFFICE 1 web platform as an "Office 1 e-Shop".